For seasoned bloggers or anyone who blogs, there exists that phase where one felt like they were blogging in a black hole. New bloggers spend a considerable amount of time and money to blog only to get rewarded with zero comments. The frustration and disappointment can often result in many of them giving up. What many bloggers fail to understand is in today’s world of information overload, it’s harder to get attention with tactics like blogs and social media sites due to the number of competitors on the internet. However, it’s also very easy to attract the attention you need to your blog in inexpensive ways.
1. Optimize your content for SEO
While this method could cost you some cash, the results are entirely worth it. By optimizing your content, people can quickly find you on their search engines and access your content. SEO optimization takes some time, so you will need some patience, but it ultimately pays off big time.
2. Share your blog posts on social media platforms
There couldn’t exist a better way to share your blog content than through social media. With the huge number of people using social media, chances are many will come across the link to your blog and click on it. This also presents another consideration; you should frame your blog title or information in a way that will attract guests to read your content. Some examples include asking the reader an interesting question and prompting them to click on the link to your blog post for the answer.
3. Enhance reader interest by employing catchy topics
It’s essential human nature to judge a book by its first impression, and yes, people are going to judge your blog post by its title. To attract the attention of readers, employ uniquely constructed and interesting topics that arouse the curiosity of the reader. You could also use a humorous title; everyone loves humor and will want to read more.
4. Create epic content
If you are to attract more readers to your blog, you need to create content that sets you apart from the rest, is only found on your blog, and is what you’re known for. Your content makes it easier for people to recommend your blog posts to their friends. Epic posts form the backbone of your blog. Without epic posts, you’re not unique; you’re just like the rest of the blogging crowd.
5. Make it easy to share your content
You should employ tools to your blog page that make it easier for readers to share your blog post with friends on social media or email. There exist numerous blogging tools to choose from that allow social sharing.
If you feel as though your blog audience is minimal, don’t get discouraged. Using this tips can quickly and efficiently result in an increase in blog engagement.